Middle East: The New Asian Source Market

Strategy 2020 and 2021 to explore UAE and Middle East as a source market. Ideally, all these destinations would want the first wave of tourism to come from the middle east and not Europe so how are they changing their market strategy and how will they want to enter the GCC market. What makes this market extremely lucrative and how these destinations will strategise their budgets for UAE.

Panellists:
Daks Gonzales, Head, for the Middle East Market, Philippine Department of Tourism (DOT)

Nandini Lahe-Thapa, Senior Director, Nepal Tourism Board

Beverly Au Yong, Area Director (Middle East) International Group, Singapore Tourism board